Werner is celebrating its Eleventh Year as the Official Ladder of the NCAA® Men's and Women's Basketball Championships
Apr 5, 2019
March is Ladder Madness™ and Werner provides fans the opportunity to get caught up in the excitement on TV, radio and online
GREENVILLE, Pa., April 5, 2019 - Werner announced today that it will again partner with the NCAA® to provide custom, special-edition Podium Ladders for the net-cutting ceremonies following both the Men's and Women's NCAA Basketball® Regional and Championship games. The custom Podium Ladder used for the net-cutting ceremonies is designed with a wider platform and taller guardrail specifically for the college basketball players. The NCAA® Division I Women's Championship will take place at Amalie Arena in Tampa, FL on April 7, while the NCAA® Division I Men's Championship will take place at U.S. Bank Stadium in Minneapolis, MN on April 8.
"We value the ongoing partnership with the NCAA® and the integration with the winning moment during the net-cutting ceremony. From players to coaches, we strive to highlight their hard work and successes in meaningful and memorable ways," said Stacy Gardella, Vice President of Brand Marketing at Werner Co.
Providing additional opportunities for fans to experience the excitement during the tournament, Werner has also renewed the sponsorship of the exclusive Spanish broadcast of the Final Four® games with Westwood One.
Exclusive Content, Memorabilia and Werner Ladder Deals
Complementing the TV and radio experience, Werner is sharing exclusive NCAA® tournament highlights by hosting a series of vignettes with past Werner Ladder Naismith Coach of the Year winners and the best Dunks and Blocks from the games.
Fans interested in winning a unique piece of Final Four® memorabilia can enter Werner's Photo Contest. People are invited to take photos, tag @wernerladderco and upload to their favorite social media accounts to win a custom 3' replica of the Championship Podium Ladder used to cut down the nets. No purchase necessary.
With warmer weather and home projects right around the corner, Ladder Madness™ is also the best time to buy Werner ladders. Great deals are available on featured products found at www.getwerner.ca, including heavy-duty step ladders, versatile work platforms and innovative dual purpose and LEANSAFE™ ladders. A full selection of Werner ladders for both consumers and professionals are available at Lowe's, an Official Corporate Partner of the NCAA®, and at www.Lowes.com, as well as most professional, hardware and paint retailers nationwide.
ABOUT WERNER®
Werner, the official ladder of NCAA® March Madness® and the world leader in ladders offers a complete line of climbing products designed for working at heights. The portfolio includes ladders, attic ladders, scaffolding, pump jacks, stages, planks, stepstools, accessories and fall protection equipment including harnesses, lanyards, anchors and compliance kits. From ladders to fall protection, WERNER provides a full line of climbing equipment that's engineered to give you maximum safety, durability and productivity at every height. All Werner products meet or exceed applicable international safety standards. For more information, visit www.wernerladder.com.
About the NCAA
The NCAA is a diverse association of more than 1,100 member colleges and universities that prioritize academics, well-being and fairness to create greater opportunities for nearly half a million student-athletes each year. The NCAA provides a pathway to higher education and beyond for student-athletes pursuing academic goals and competing in NCAA sports. More than 54,000 student-athletes experience the pinnacle of intercollegiate athletics by competing in NCAA championships each year. Visit ncaa.org and ncaa.com for more details about the Association and the corporate partnerships that support the NCAA and its student-athletes. The NCAA is proud to have AT&T, Capital One and Coca-Cola as official corporate champions and the following elite companies as official corporate partners: Buffalo Wild Wings, Buick, Geico, Google Cloud, Infiniti, Intel, Lowe's, Marriott International, Nabisco, Pizza Hut, Reese's, Unilever and Wendy's.
NCAA, March Madness, Final Four and Ladder Madness are trademarks of the National Collegiate Athletic Association.
MEDIA CONTACTS:
Marquita Kordes, Werner Co., 724.373.3282; kordemr@wernerco.com
Angie Maddox, Seed Factory, 404-996-4041; angie@seedatl.com